Design, build, hosting, local SEO, light-touch booking form, ongoing updates — all in one monthly fee. Built for solo SLPs in New York and the surrounding Brooklyn, Manhattan, and Queens area. Pediatric, adult, or telehealth.
For SLPs · New York
If you are a private-practice speech-language pathologist in New York, a lot of your inbound starts the same way: a family whose child is aging out of Early Intervention at three, or one who never qualified in the first place. We build a 5–8 page practice site that answers what those parents check first — insurance, specialties, your NYSED license, and one clear way to reach you — then we keep it updated for $59/mo.
The specific New York friction: Early Intervention and CPSE run on the district’s calendar, not the family’s. Parents trying to close a gap go looking privately, and they start by searching.
New York’s Early Intervention Program covers birth to three. On a child’s third birthday they age out, and the case moves to the Committee on Preschool Special Education (CPSE) at the local school district. In New York City, the EI program notifies the CPSE 120 days before that birthday so the evaluation has time to happen.
That handoff is where solo private practice gets found. Three families in particular: the ones who did not qualify for EI, the ones who want more frequency than the IFSP or IEP authorizes, and the ones who want the same therapist through a transition that otherwise changes everything at once.
So your site has three jobs a generic template will not do:
Versions of these come up from solo SLPs across the New York metro again and again.
Built for a 5–8 page private-practice site. Scoped tight on purpose — that's how we keep it at $59/mo.
1 small update per month, included. Update your rates, swap a photo, add a specialty, change your hours, refresh credentials. The things that come up.
You see a preview before anything goes live. Send us what you want changed. We make the change on a staging URL, send you a preview link, you hit Approve. Then it ships.
Bigger work (new page, big rewrite, brand refresh) we quote as a one-time project, or bump to Plus ($99/mo) for 4 updates/mo and new pages included.
Real ranges from therapy-focused website vendors, 2026.
| Vendor | Monthly | Setup |
|---|---|---|
| Brighter Vision (therapist-focused) | $59–99/mo | $0 |
| Cannone Marketing (speech-specific) | $99/mo | $0 |
| SimplePractice + website add-on | $60–80/mo | Bundled |
| Custom Squarespace designer | $16–52/mo | $2,000–5,000 one-time |
| East Lake Union | $59/mo | $0 |
Streamlined processes and modern tools — not a marketing agency with overhead.
A web form walks you through one question at a time — your credentials, specialties, insurance accepted, telehealth setup, headshot. 30–45 minutes total. We start building the next day.
The first pass is genuinely clean because we got the specifics upfront. Two structured rounds of feedback. Most sites launch 2–3 weeks after sign-up.
Updated rates? New specialty? Different headshot? Email us. We make the change on a staging URL, send a preview, you hit Approve. It ships. You never log into a CMS.
Yes, one way or the other. Plenty of New York solo practices are private-pay and want to be explicit that they are not an EI provider — that saves you calls you were never going to convert. If you do take district referrals, that is a headline, not a footnote. Either way we put it where a parent finds it without scrolling.
Yes, and it should be. We build a short service-area block — the neighborhoods you cover in person, what you handle by telehealth, and anywhere you will not travel. It is one of the highest-value things on a New York practice site, because it is the question that decides whether someone calls.
No. The website is the front door, not the medical record. We design the booking form to collect only basic details — name, email, age range, best way to reach you. Anything clinical (history, diagnoses, treatment details) routes to your existing practice management software (SimplePractice, IntakeQ, Jane, etc.). We don't store, transmit, or process patient health information on the site. You stay responsible for your own compliance program; we stay out of the regulated path.
No. We don't replace your EHR or practice management software. The website is the front door — it presents your practice, your specialties, your credentials, your insurance, and routes inquiries into your existing intake system. EHR stays where it is.
Both. The site can be positioned for pediatric (parent-facing, kid-friendly visuals, "speech therapy for kids in [city]"), adult (post-stroke, voice, swallow, transgender voice — more clinical), or a mixed pediatric/adult practice. We adapt the copy, the imagery, and the SEO focus to your actual caseload.
If you offer telehealth, we build it into the site as a clear, prominent option. We don't replace your telehealth platform (Doxy.me, SimplePractice telehealth, Zoom for Healthcare) — we link to it. The site explains what telehealth looks like, what equipment patients need, what states you're licensed in.
Clearly. Insurance accepted, self-pay rates, sliding scale availability, superbill policy if you're out of network. Most SLP sites bury this. We surface it because parents and patients filter by insurance first.
A web form walks you through one question at a time — credentials, specialties, insurance, license, headshot, telehealth setup. 30–45 minutes. We follow up with a 20-minute call if anything needs clarification. Then we build. First pass typically lands in your inbox 7–10 days later.
Two structured rounds. Round 1 dials in copy and layout. Round 2 catches anything you noticed once you saw it live. Then we ship. Most SLP sites launch 2–3 weeks after sign-up.
Rate change, photo swap, new specialty added, hours change, license/credential renewal, copy refresh. Anything that's a 15–60 minute change. Bigger work (new page, big rewrite) we quote as a one-time project, or bump to Plus ($99/mo) for 4 updates/mo plus new pages included.
We don't do that. The whole point of this model is your site doesn't end up frozen and dated 18 months from now. If you want a one-time build, hire a Squarespace designer. We'll happily refer.
Yes, on a case-by-case basis. The product is built and tuned for SLPs, but the business shape (solo allied-health practitioner, pediatric-leaning, intake-form-driven) is the same for occupational and physical therapists in private practice. Occupational therapists now have their own page at /for-ots/. PTs, get in touch and we’ll talk.
Tell us about your practice. We'll reply within 24 hours with next steps — usually a short call and a link to our onboarding form.